Yes, Twitter, the service that “only” let’s you post 140 characters; but it’s way more than that! Those 140 characters are very powerful because it allows you to post quickly consumable snippets of text which allows your followers to take away a great piece of information quickly. But, that isn’t the only powerful feature, you can utilize graphics to share more in depth information and it also allows you to link to content that matters to you and will resonate with your followers.
Many people say, “Why should I use Twitter?” and to put it succinctly, it is one of the most powerful platforms to build your brand and share your passion with the world. If you take advantage of Twitter’s strengths in conjunction with all the other social platforms out there you can quickly and easily interact with the people that matter most to you, clients and potential clients all over the world! It is important to realize that building a following takes time and it’s best to go at it organically because the people who follow you, and continue to, are the ones who will help you to build your business and share your information as you move forward. Get out there today and start Tweeting, you’ll be happy to see your following begin to grow; and over time so will your business!
Please note: Tweets don't constitute investment advice.
Follow Michael on Twitter here.